One of the best features that GoodReads has is the ability for authors and publishers to give away copies of their new books. Some are signed, some are limited editions, and all of them have been released within a 6 month period from the ending date. It’s not only a fantastic way for readers to score some advance copies from their favorite authors and discover new authors, but it’s a great way for writers to interact with fans, and to get their name out.
The contests work as free publicity, thousands of people see your book there and enter the contest. Maybe a handful like it enough that they buy the book even with the contest going on. Either way, it’s win win for everyone involved.
Every so often you can also catch a great giveaway over on The BiblioSanctum which is one of my favorite book review sites. Have your own recommendation? Why not mention it in comments below!